Moner Consulting
Real Estate & Financial Law Firm
VISUAL IDENTITY
Moner Consulting is a specialised law firm in the mortgage and banking sector with more than 70 years of experience. A firm that has grown hand in hand with its founder, however, a change was necessary to facilitate expansion and adaptation to new times.
The objective was to create a refreshed brand identity. A generational and corporate culture change where the brand evolves from a buffet brand to a professional and specialised law services firm.
We created the branding of this law firm with the aim of developing a powerful and modern corporate image that transmits the idea of progress and constant evolution.
A new visual identity that communicates the continuous change and evolution of the firm.
The new identity was crafted with a tall sans-serif typeface. A typographic logo where the duplicity of the characters, cut above and below in black, are part of its distinctive modernity.
The logo combines black and white along with blueish grey to reflect assurance and expertise.
